Evaluation task 4- Who would be the audience for your media product?

To convey the typical behavior of the target audience for our film Embers i was thinking of doing a video of one of the boys or girls in the year above me at school and just videoing the day to day activities they do.


An 18 year old boy

1. Playing video games
2. doing there homework 
3. doing some sort of activity outside 
4. sleeping
5. socialist
6. listening to music whilst chilling out 
7. going to the gym
8. watching movies

An 18 year old girl

1. gossiping 
2. homework 
3. exercise 
4. shopping
5. relaxing
6. watching movies 
7. socialising with mates
8. sleeping

After looking at some videos of people who have left Hurtwood and have done this task, i don't think one video of one person is going to be very representative. I have chosen to interview 5-10 people, mostly going to ask the primary target audience which is the ages between 15 and 30 and then i will ask a couple from the secondary audience which is 30-50.




One of the Film Catch Me Daddy. This is a quick description of the film.
Laila, a girl on the run from her family is hiding out in West Yorkshire with her drifter boyfriend Aaron. When her brother arrives in town with a gang of thugs in tow, she is forced to flee for her life and faces her darkest night.


user ratings report for:

	Votes	Average
Males	73	6.6
Females	17	7.4
Aged 18-29	37	6.2
Males Aged 18-29	28	6.1
Females Aged 18-29	9	7.2
Aged 30-44	35	6.8
Males Aged 30-44	32	6.8
Females Aged 30-44	3	7.3
Aged 45+	14	7.3
Males Aged 45+	12	7.3
Females Aged 45+	2	8.5
Top 1000 voters	4	5.8
US users	3	6.3
Non-US users	87	6.8
IMDb users	101	6.8

 As you can see the most popular target audience for Catch Me Daddy is 18-29.

















Another film is Dead Man's Shoes.

A disaffected soldier (Considine) returns to his hometown to get even with the thugs who brutalized his mentally-challenged brother (Kebbell) years ago.

	Votes	Average
Males	28880	7.7
Females	3110	7.8
Aged under 18	36	7.3
Males under 18	32	7.5
Females under 18	4	6.8
Aged 18-29	13097	7.8
Males Aged 18-29	11830	7.8
Females Aged 18-29	1267	7.8
Aged 30-44	15294	7.7
Males Aged 30-44	14086	7.7
Females Aged 30-44	1208	7.8
Aged 45+	2747	7.4
Males Aged 45+	2429	7.4
Females Aged 45+	318	7.6
IMDb staff	2	7.5
Top 1000 voters	391	6.6
US users	4099	7.5
Non-US users	27891	7.8
IMDb users	35990	7.8

 It seems like this type of genre films are mostly popular between the ages of 18 to 44. This information will help us to pick our target audience.